Bangkok, 2 September 2026 – TOPS, under Central Retail, invites Salmon Lovers to discover the exceptional flavours of the Norwegian sea, making every salmon meal even more exciting with a chance to experience Norway’s cold, crystal-clear waters first-hand through the “From Sea to Sky: Salmon Passport – Savour, Enjoy, and Fly to Norway” campaign. Bringing together a wide selection of premium Norwegian Salmon products all in one place, the campaign offers everything from fresh and smoked salmon to processed favourites, including Norwegian Salmon Fillet, fresh Norwegian salmon fillet with skin; Norwegian Salmon Steak Cut, fresh Norwegian salmon cut into steaks; Blacksalmon, smoked Norwegian salmon; Norwegian Fresh Salmon Sashimi; My Choice Smoked Fjord Trout with Black Pepper; Koreadong Frozen Korean Soy Sauce Pickled Salmon; and many more. Adding even more excitement, shoppers can collect stamps through the Salmon Passport when purchasing participating products and enjoy two rewarding treats. First, earn a chance to win one of two exclusive prizes: the Grand Prize, two round-trip air tickets from Bangkok to Oslo, sponsored by Thai Airways, together with a three-night stay in Oslo, Norway; or one of 20 Exclusive Cooking Workshop experiences with Chef Jib from MasterChef: The Professionals Thailand. Second, receive a complimentary Norwegian Salmon cooler bag when spending the required amount on participating products: a size M bag with a minimum spend of THB 1,099, or a size L bag with a minimum spend of THB 2,990. Salmon Lovers can join the campaign from 1 September to 31 October 2026 at participating TOPS and TOPS FOOD HALL stores, as well as TOPS ONLINE.
TOPS reveals signature ‘Sticker Promotion – Stick and Save, Discount Your Way!’ campaign hits all-time high, driving basket size growth by 15%, attracting 13% new customers, and increasing shopping frequency by 16%
Bangkok, 20 August 2026 — TOPS, under Central Retail, reinforces the success of its signature ‘Stick & Save’ sticker campaign while highlighting its registered marketing intellectual property (IP) rights, following record-high results during March–April 2026 including a 15% increase in basket size, a 13% boost in new customers, and a 16% increase in shopping frequency. Driven by a Customer Empowerment strategy, the campaign shifts promotional choice from the brand to consumers, empowering shoppers to select discounts on their preferred products and tailor value to their needs. Most recently, to celebrate its 58th anniversary, TOPS is continuing to build on the success of its ‘Stick & Save’ sticker campaign by integrating a gamification strategy to elevate customer engagement to the next level through its latest iteration, ‘TOPS Stick & Save Plus’. Designed to stimulate second-half spending and ease cost-of-living pressures, the campaign runs from today until 30 September 2026, targeting 30% growth in campaign sales.
Mr. Chakkit Chatupanyachotikul, Head of Marketing, Public Relations & CSV of Central Food Retail under Central Retail, stated: “One of the key factors that makes the ‘Stick & Save’ sticker campaign different from conventional promotions is the shift from the brand determining discounts to giving customers the freedom to decide for themselves which products they wish to apply discounts to. This simple yet highly effective mechanism has resonated strongly with customers and become highly memorable, establishing itself as one of TOPS’ signature campaigns. Today, we are taking another important step by communicating the intellectual property rights associated with the campaign’s marketing activities, reflecting the value of a concept that TOPS initiated and developed, while transforming it into a brand asset that creates long-term competitive differentiation.”
The results clearly demonstrate that Customer Empowerment, combined with campaign design mechanics that inspire participation through Gamification, has made the campaign a resounding success. Customers enjoy choosing discounts for products they genuinely prefer, creating value in terms of both customer experience and business growth, particularly at a time when consumers are planning and evaluating their spending more carefully. This is consistent with findings from the THAI SMARTSUMER 2026 study conducted by the College of Management, Mahidol University (CMMU), which found that 90-97% of Thai consumers across all generations carefully consider purchases before making decisions, while 71% utilize AI to research information, compare prices, and support purchasing decisions. The findings reflect a shift from Promotion Hunters to Strategic Spenders, who are not simply looking for the highest discount but instead seek the freedom to choose the value proposition that best matches their own needs.”
Mr. Chakkit added that the concept is clearly reflected in the campaign’s performance during April-May 2026. The campaign generated a 15% increase in average basket size and a 16% increase in shopping frequency. Customer participation increased by 22%, while new customers grew by 13%. Furthermore, 28% of participating customers used more than 10 stickers. The sticker campaign also drove customer movement across store locations like an interconnected web, as new sticker booklets were continually issued whenever shoppers met qualifying purchase conditions. This reflects sustained customer engagement and reinforces the role of Stick & Save as one of TOPS’ key Loyalty Marketing strategies, helping drive Customer Engagement, increase traffic, expand the customer base, encourage repeat purchases, and support long-term business growth.
Building on this success, in the second half of the year, to celebrate TOPS’ 58th anniversary, we are advancing our signature ‘Stick & Save’ sticker campaign into ‘TOPS Stick & Save Plus.’ This iteration elevates our Gamification mechanics to deliver even greater value and better meet shopper needs, driving continuous campaign engagement. The more customers shop, the more discount stickers they receive, while allowing them to enjoy discounts of up to 30% on the products they truly want (subject to campaign terms and conditions). Another important dimension that strengthens the campaign’s differentiation is our collaboration with more than 200 partner brands, expanding both choices and benefits across products and services. This directly caters to today’s ‘Strategic Spenders’ who want to plan and tailor their spending to better match their own needs. At the same time, we are driving this signature campaign to serve as a key engine to stimulate spending, expand our new customer base across both physical stores and online, encourage repeat purchases, increase basket value, and target over 30% growth in campaign sales.
TOPS ‘Stick & Save Plus’ runs from 19 August to 30 September 2026, covering both in-store sticker collection and online shopping channels. The campaign is divided into three collection and redemption periods, allowing customers to plan and redeem rewards according to their individual lifestyles, while adding a ‘Plus’ to their savings through enhanced mechanics, expanded choices from partner brands, and even more exclusive privileges. Highlights include:
Unlock savings across three campaign periods – Shoppers can plan their sticker coupon usage according to their shopping needs, with coupons redeemable only within the period in which they are earned.
Period 1: August 19 – September 1, 2026
Period 2: September 2-15, 2026
Period 3: September 16-30, 2026
Shop more to unlock unlimited rewards – Earn discount sticker coupons worth up to 20% upon reaching qualifying purchase thresholds, with unlimited redemptions per The 1 member ID, giving shoppers complete freedom to personalize their discounts:
For every 200 Baht spent: Earn discount stickers worth up to 10% at TOPS DAILY and No Brand.
For every 400 Baht spent: Earn discount stickers worth up to 10% at participating TOPS stores and LOOKS.
For every 800 Baht spent: Earn discount stickers worth up to 15% at TOPS, TOPS FOOD HALL, TOPS FINE FOOD, TOPS DAILY, TOPS CARE, PET ‘N ME, Matsukiyo, No Brand, and LOOKS.
For every 1,500 Baht spent: Earn discount stickers worth up to 20% at TOPS, TOPS FOOD HALL, TOPS DAILY, TOPS FINE FOOD, TOPS CARE, PET ‘N ME, Matsukiyo, No Brand, and LOOKS.
Partnering with Leading Brands to Elevate Every Shopping Experience – Enjoy Brand Sticker Discounts of up to 30% from more than 200 leading partner brands across both products and services, giving shoppers greater flexibility to select rewards that best match their individual needs and lifestyles.
More stickers, more rewards – Customers who redeem every 10 qualifying Brand Sticker Discount stickers (grey stickers) unlock a surprise reward: an additional 25% discount sticker for 1 item on their next shopping trip. Customers can claim their bonus sticker at the Customer Service point. Accumulation is automatically logged via The 1 member ID, with balances viewable via LINE @TOPS THAILAND.
“We anticipate ‘TOPS Stick & Save Plus’ will serve as another vital growth engine for TOPS in the second half of the year, building upon past success and elevating benefits to align with changing consumer behaviour. This initiative also marks a key step in evolving our sticker mechanics from a traditional promotion into a scalable Marketing Innovation model that can expand into new formats and collaborations in the future—or even adapt and scale ‘Stick & Save’ across other banners within Central Retail Food. Ultimately, this will generate greater value for both shoppers and brand partners, while unlocking new growth avenues for Central Retail’s entire food business,” Mr. Chakkit concluded.
Create value your way and enjoy personalised savings with TOPS ‘Stick & Save Plus’, available from now until 30 September 2026 at TOPS, TOPS FOOD HALL, TOPS FINE FOOD, TOPS DAILY, TOPS ONLINE, TOPS CARE, PET ‘N ME, LOOKS, No Brand, and participating Matsukiyo branches, as well as on TOPS ONLINE. For more information, please visit www.TOPS.co.th, Facebook: TOPS Thailand, and LINE Official Account: @TOPS THAILAND
Central Food Retail Co., Ltd. has partnered with Sherwood Corporation (Thailand) PCL (SWC) to officially launch The Goody, a premium pet food and pet care brand, at TOPS Central Northville, selling through the TOPS and PET ‘N ME network of over 155 branches nationwide — supporting the growth of Thailand’s pet market and elevating the Pet Parent experience through an Omni-channel strategy connecting in-store and online channels. The launch answers Thailand’s fast-growing pet market, driven by “Pet Humanization” as Pet Parents increasingly treat pets as family. Central Northville was chosen as the venue for the official launch event as a Pet Friendly Destination whose customer base — families, younger generations, and Pet Parents with strong purchasing power — closely matches The Goody’s target market.
The Goody is built on “From Pet Parent to Pet Parent,” pairing a Signature Formula with Expert Nutrition for pets’ health and quality of life. By partnering with a specialized, internationally certified manufacturer like SWC, TOPS further strengthens its ability to meet customers’ demand for premium nutrition and care, broadening TOPS and PET ‘N ME’s Premium Pet Food and Grooming range while giving SWC access to high-purchasing-power customers through the network.
The launch event was presided over by Mr. Prachak Tangkaravakoon, Founder of SWC. The event was attended by Central Food Retail’s TOPS and PET ‘N ME leadership, led by Ms. Nisara Chaitantipong, Head of FMCG, Food & Non-Food; Ms. Runchana Tiemsurawach, Head of Retail Operations, PET ‘N ME; and Ms. Chalida Niyomvanit, Head of PET H&W, together with The Goody’s team, led by Mr. Narongrit Tangkarawakun, CEO, and Mr. Toby Chaivat Tangkaravakun, Director of Pet Business, plus Mr. Sumate Chanthainyong, General Manager of Central Northville. Highlights included an official opening, a panel talk, a Meet & Greet with Peach and Leon, and activities for Pet Parents with product sampling.
The Goody products are available today at TOPS and PET ‘N ME branches nationwide, totaling 155 locations, with a product range spanning dog dry food, cat dry food, dog shampoo and cat shampoo.
This marks the start of a broader Pet Ecosystem connecting products, services, and experiences for Pet Parents, positioning The Goody among Thailand’s leading Premium Pet Food & Grooming brands.
Bangkok, 27 July 2026 – Central Food Retail Company Limited, a subsidiary of Central Retail and operator of the TOPS, TOPS FOOD HALL, TOPS DAILY, TOPS ONLINE, and TOPS CARE, continues to strengthen its premium food retail business in response to the sustained growth potential of the premium consumer segment, despite ongoing economic challenges. The market continues to be driven by consumers who increasingly value product quality, a diverse assortment, and lifestyle-oriented shopping experiences. Most recently, the company has unveiled TOPS FOOD HALL at Central Northville, located at Central Northville, marking its 23rd TOPS FOOD HALL store. Strategically positioned to serve Northern Bangkok and Nonthaburi, the new flagship is designed to capture the area’s growing purchasing power and expanding urban communities, while elevating the shopping experience into a true Food & Lifestyle Destination through its “16 Wonders” concept, thoughtfully curated to meet customers’ needs throughout every moment of the day.
Mr. Thanawat Jirajariyavej, Managing Director, Central Food Retail under Central Retail said: “While the overall economic environment remains challenging, we continue to see sustained growth in the premium consumer segment, particularly among customers who place increasing importance on product quality, a diverse product assortment, an elevated shopping experience, and greater convenience in their daily lives. These factors, combined with positive feedback on TOPS FOOD HALL’s format development and upgraded shopping experience, reflect strong market demand and serve as key drivers behind Central Food Retail’s ongoing development and network expansion. Today, TOPS FOOD HALL operates 23 stores nationwide, including the latest location at Central Northville. The company continues to advance its growth roadmap to expand access to premium shopping experiences for consumers in high-potential locations across the country, while strengthening its business and preparing for future market growth.
“The opening of TOPS FOOD HALL Central Northville marks another significant milestone in Central Food Retail’s premium food retail expansion strategy, as we extend our network into high-potential locations driven by strong purchasing power, residential growth, and expanding urban communities that closely align with our target customer base. The area is home to more than 1.2 million residents, encompassing over 646,000 residential units, with more than 30,000 new condominium units added to the market. It also benefits from excellent connectivity via the MRT Purple Line and the expressway network, making it a key strategic location with strong long-term growth potential for our business. “
At TOPS FOOD HALL Central Northville, Central Food Retail brings its Food Lifestyle Destination concept to life through a new premium food retail experience for Northern Bangkok. At the heart of the store is the “16 Wonders” concept, featuring signature zones that bring together premium products and high-quality ingredients sourced from leading producers around the world, alongside carefully selected local suppliers, while redefining the shopping experience with innovative concepts designed to complement every lifestyle.
Highlights of the store include the integration of TOPS WINE CELLAR and THE BAKER within a single space, allowing customers to pair an extensive selection of wines from around the world with freshly baked artisanal breads and pastries. The World of Beer zone offers a curated collection of premium beers from across the globe, featuring both craft brews and internationally renowned brands in one destination. The expanded FROZEN & CO. zone enhances its assortment of frozen foods, imported specialties, and ready-to-cook meal solutions, delivering greater convenience for modern everyday living. In addition, the debut of the Pizza & Pasta section in the TOPS EATERY zone offers freshly prepared pizzas, pasta dishes, and rotisserie chicken throughout the day, providing customers with a delicious made-to-order dining experience in-store.
Another key highlight at TOPS FOOD HALL Central Northville is TOPS Flavour, a dedicated dining destination that brings together renowned restaurants, popular street food vendors, and some of Bangkok’s best-loved eateries under one roof. Designed to enrich the culinary experience throughout the day, the zone offers a complete selection of dining options, from savoury food and light bites to desserts, cakes and beverages. Featured brands include Teerachai Kai Yang Bang Tan, Moo Kradong, Raja Bun, Daeng Namnueng, P.Pongporn Thai Coconut Pudding, Madame Marco, Secret Recipe, Everydough, and Mr. Shake, alongside many other carefully curated favourites. The concept enables customers to conveniently shop for premium ingredients, enjoy freshly prepared meals, and purchase ready-to-eat dishes—all within a single destination.
To celebrate the opening of TOPS FOOD HALL Central Northville, TOPS is also launching the “16 Wonders Opening Celebration” campaign, featuring a wide range of exclusive promotions and in-store activities. Customers will receive a 100 Baht gift voucher for every 800 Baht spent per receipt, plus an additional 100 Baht voucher when paying with The1 Credit Card (credit card privilege limited to 1 redemption per member). The 1 members will receive a complimentary TOPSTER Bag (worth 349 Baht) for every 1,500 Baht spent in a single receipt (limited to a maximum of 2 bags per customer, while stocks last). Furthermore, enjoy a complimentary Personal Edition Tumbler (worth 399 Baht) for every 2,500 Baht spent in a single receipt via Personal Shopper service (limited to a maximum of 2 tumblers per member ID). Lastly, students, educational personnel, and Central Northville employees are entitled to a 5% discount on regular-priced items simply by presenting a valid identification card. The “16 Wonders Opening Celebration” campaign runs from now until 4 August 2026.
Experience the new TOPS FOOD HALL Central Northville today at Central Northville. The store is open daily from 8:00 AM to 10:00 PM. For more information, please visit www.tops.co.th, follow Facebook: Tops Thailand, LINE Official: @TOPS THAILAND, or shop conveniently via TOPS ONLINE.
Bangkok, 23 July 2026 – TOPS, under Central Retail, invites shoppers to turn every shopping trip into a journey around the world at “Discover Only at TOPS: The World’s Best, Curated for You”. The event brings together over 8,000 “Only at TOPS” items, available exclusively at TOPS, ranging from Own Brand products to premier international labels, all under one roof. The event also invites shoppers to discover the stories, flavours, and culinary cultures of different countries through six collections: Global Snack Icons, featuring iconic snacks from around the world, bringing together snacks and treats from various countries, including potato chips, roasted nuts, and snack favourites such as Waitrose Frozen 4 Garden Vegetable Steamers and Serious Organic Popcorn Sea Salt; Artisan Masters, showcasing the finest culinary craftsmanship with premium cheeses, charcuterie, olive oils, chocolates, and authentic products from producers who have passed down their expertise from generation to generation, including Guglielmi Puglia IGP Extra Virgin Olive Oil and Salaison Pyreneennes Pancetta Des Pyrenees; Tradition Classics, featuring authentic classic flavours from kitchens around the world through carefully selected pasta, rice, sauces, and quality ingredients that reflect the culinary cultures of different countries, including Dinner Bell Creamery Colby Jack Cheese Block and My Choice Organic Apple Cider Vinegar with Mother; Coastal Treasures, bringing together treasures of flavour from the sea with seafood products and marine seasonings sourced from leading coastal regions around the world, including Calvisius Caviar Tradition Prestige and Riofrio Caviar Nacarii Original; Indulgent Finds, a collection of sweet treats and gifts from around the world, featuring premium chocolates, desserts, bakery items, health-focused products, and gifts from around the world for rewarding yourself or giving to someone special, including Stauds Wien Apricot Jam and Chocodate Dark Chocolate with Almonds; and Everyday Essentials, featuring quality products that fulfil every aspect of daily life, including household care products, personal care items, and lifestyle products that perfectly complement everyday living, and many more.
Discover “Only at TOPS”an exclusive collection available only at TOPS. Enjoy tasting, shopping, and discovering new flavours from around the world, as if bringing the world’s most delicious destinations closer to you.
Embark on a journey of global flavours and fresh inspiration at “Discover Only at TOPS: The World’s Best, Curated for You” from now until 4 August 2026 at participating TOPS and TOPS Food Hall stores, or enjoy the convenience of shopping via TOPS Online and TOPS Personal Shopper. For more information, visit www.TOPS.co.th, follow Facebook: TOPSThailand, or add LINE Official Account: @TOPSThailand.
TOPS, under Central Retail, together with Gourmet One and in partnership with Austrade (Australian Trade and Investment Commission), proudly hosted the Australian Beef and Lamb Month campaign to celebrate the finest Australian beef and lamb.
The launch event, held at James the Butcher, TOPS FOOD HALL, Central Eastville, was honoured by the presence of Mr. Munish Sharma, Senior Trade and Investment Commissioner and Minister-Counsellor (Commercial), Australian Trade and Investment Commission, who attended the opening activity and joined a special cooking showcase with Chef Nat Ladybutcher, an award-winning Executive Chef and Master Butcher. The showcase featured two premium menus crafted from Australian cuts — Grilled Australian Lamb Loin Skewers with Isaan Chimichurri, and Herb-Crusted Australian Lamb Rack with pistachio crumble and Massaman sauce.
Joining from our partner, Gourmet One, was Khun Patcharin Hame-Ung-Gull, Managing Director at Gourmet One Food Service. Representing TOPS were led by Mr. Chairat Petchdakul, Head of Produce, Meat, Local Sourcing and Jing Jai Market; Ms. Arin Chantamasruxsa, Head of Operation Large Format; and Mr. Simon Florian Raphael Robert, Head of Direct Import – Fresh and Fine Food.
Celebrate Australian Beef and Lamb Month with premium cuts and enjoy special promotions across all TOPS FOOD HALL locations nationwide, now through 23 August 2026.
Bangkok, 23 July 2026 – Central Food Retail Co., Ltd., under Central Retail, the operator of TOPS, TOPS FOOD HALL, TOPS DAILY, TOPS ONLINE, TOPS CARE, and Matsukiyo, has officially reopened ‘TOPS Robinson Hat YaiCity’ following the major floods that affected the area in late 2025. Reinforcing its confidence in Hat Yai’s role as the economic, commercial, and tourism hub of Southern Thailand, the company has made a significant investment to comprehensively renovate the store. The upgraded branch features an enhanced shopping environment and a curated assortment of more than17,000 quality products, spanning groceries, fresh food, and imported products from around the world. In addition, the branch has strengthened its flood preparedness through enhanced infrastructure and preventive measures to ensure greater operational resilience, while delivering a shopping experience that is convenient, safe, and designed to meet customers’ long-term needs. TOPS Robinson Hat Yai City is now open on the 1st Floor of Robinson Hat Yai.
Mr. Thanawat Jirajariyavej, Managing Director of Central Food Retail under Central Retail, said: “Hat Yai District in Songkhla Province is one of Southern Thailand’s most important economic, commercial, and tourism hubs, with strong long-term growth potential. Following the major floods in late 2025, many affected areas have been steadily recovering through the collective efforts of the public and private sectors, including the restoration of infrastructure, economic revitalization, and initiatives to rebuild public confidence so the city can regain its full potential.
Meanwhile, Hat Yai’s tourism sector continues to recover steadily, driven by the return of both Thai and foreign tourists, particularly from Malaysia. This is further supported by the opening of the new Sadao border checkpoint, which will enhance travel, trade, and tourism potential in the area. As a leading food retailer that has grown alongside our customers and local communities, TOPS remains confident in Hat Yai’s long-term potential and is committed to playing an active role in the city’s recovery. We have therefore made a significant investment to comprehensively renovate TOPS Robinson Hat Yai City, enhancing our service standards while supporting the local economic recovery, reinforcing confidence in the area’s future, and preparing to serve the city’s continued growth over the long term.”
The renovation was made based on three core areas:
Retail Experience Enhancement: Elevating the shopping experience through a modern store redesign at a new location on the 1st floor of the shopping center, offering customers greater convenience when visiting and shopping. This is accompanied by a curated selection of diverse, high-quality products that perfectly cater to every daily shopping need and consumer lifestyle.
Elevating Product Assortment Excellence with a curated selection of more than 17,000 quality products, spanning fresh food, ready-to-eat meals, imported products from around the world, and everyday grocery essentials. The store features dedicated lifestyle-focused zones, including FRESH FROM FIELDS for premium fruits and vegetables, CUISINE MASTER for cooking ingredients and seasonings, THE BAKER for freshly baked goods, TAKE AWAY STREET for ready-to-eat meals, FROZEN & CO. for frozen products, TOPS WINE CELLAR for premium wines and alcoholic beverages from around the world, LOOKS for beauty, health and lifestyle products, SNACKER for snacks from around the world, BABY & ME for mother and baby essentials, PET ‘N ME for pet care products, EVER CLEAN for household cleaning solutions, and I LOVE THAILAND, a dedicated zone showcasing locally sourced products and regional specialties from across the country, reflecting TOPS’ commitment to supporting Thai entrepreneurs by expanding market access for distinctive local products while fostering sustainable growth alongside local communities.
Strengthening Risk Management and Business Continuity Plan (BCP) by developing a comprehensive and systematic flood preparedness framework to enhance future resilience. The enhanced measures include the implementation of Flood Risk Maps to assess branch-level risks, upgraded flood protection systems to help prevent water ingress, strengthened monitoring and emergency response protocols, the establishment of dedicated Flood Rescue Teams, the provision of essential emergency equipment, and regular emergency drills conducted in collaboration with the shopping centre. These initiatives are designed to enhance preparedness, in safeguarding customers, employees, and local communities, while ensuring uninterrupted business operations and service continuity under all circumstances.
“Beyond investing in the comprehensive renovation of this branch, TOPS is equally committed to strengthening the local economy by creating employment opportunities for people in the area, supporting local farmers and entrepreneurs, and providing community products with access to TOPS’ nationwide retail network. By helping increase product value, expand market opportunities, and generate sustainable income for local communities, we reaffirm our role as a leading food retailer that goes beyond delivering quality products and services. We are committed to building a stronger local economy and growing sustainably alongside the communities we serve,” concluded Mr. Thanawat.
To celebrate the reopening and reinforce confidence in the community, TOPS is launching a Grand Re-opening campaign, offering customers exceptional value through a range of exclusive promotions at TOPS Robinson Hat Yai City. Shoppers can enjoy special prices on more than 25 selected items, along with a 100 Baht Gift Voucher for every 800 Baht spent in a single receipt, redeemable on their next purchase, from today until August 18, 2026. The 1 members will receive a complimentary TOPSTER Bag (worth 349 Baht) for every 1,500 Baht spent in a single receipt (limited to a maximum of 2 bags per receipt, while stocks last). In addition, students and staff of Prince of Songkla University and Songkhla Rajabhat University, as well as Robinson staff, are entitled to an instant 5% discount on regular-priced items, plus a free Super Lock Set with purchases of 2,500 Baht or more when shopping via TOPS Personal Shopper service, from today until August 18, 2026, or while stocks last.
Experience the newly transformed TOPS Robinson Hat Yai City today on the 1st Floor, Robinson Hat Yai. The store is open daily from 8:00 a.m. to 10:00 p.m. For more information, please visit www.tops.co.th, follow Facebook: TopsThailand, LINE Official: @TopsThailand, or shop conveniently via TOPS ONLINE
Bangkok, 17 July 2026 – TOPS and GO Wholesale, under Central Retail, invite shoppers to embark on a culinary journey across Thailand at the “Jingjai Ma Ha…Nakhon” 13th Edition fair, a nationwide showcase of premium products from Thai farmers and community entrepreneurs. Organized by Central Group, led by Central Retail and Central Pattana, in collaboration with “Central Tham”, Central Group’s sustainability initiative, under the concept “Baan Thak Muang Thor”, the event brings together more than 127 vendors from 53 provinces and 55 communities, offering over 1,000 quality products in the heart of Bangkok. As part of the event, TOPS and GO Wholesale are presenting a curated selection of premium agricultural produce and locally crafted specialties from farmers and community enterprises across Thailand, giving consumers the opportunity to discover, taste, and shop exceptional regional products all in one destination.
TOPS brings together the finest local specialties from Jingjai Farmers’ Market producers across Thailand in one destination, inviting shoppers to taste, shop, and discover an extensive selection of more than 500 premium products from over 80 farmers. Highlights include safe agricultural produce, GI-certified products, ready-to-eat delicacies, and seasonal specialties sourced from quality growing regions nationwide, such as Pak Chong Phet Custard Apple (GI), Pa La-U Durian (GI), Phop Phra 08 Avocado (GI), fresh dates, and a wide variety of Thai fruits. Visitors can also enjoy carefully selected value-added products, including organic tea, drip coffee, dried longan, pickled mango, and organic mushroom chili paste, alongside signature regional dishes such as Chiang Rai Crab Roe Dip (Pu Ong), Khao Yum Phan Lan by Mor Is, Thai Wagyu Beef Rice Bowl, Wolffia Ice Cream, Avocado Ice Cream, Baa Bin by Mae Rampai, and Coconut Milk Sticky Rice by Mae Praphaisri. Shoppers can meet the farmers and community entrepreneurs behind these products in person and hear their stories firsthand at the “Suan Sam Ruedu” (EDEN 1) and “Krua Lom Wong” (EDEN 2) zones. They can also explore featured brands from the TOPSTONGTIN program, including Think of Thailand, Pennii, Cocoa Valley, Monsoon Tea, Por Jao, and Plearnjai, at Beacon 2.
GO WHOLESALE showcases a wide selection of premium agricultural products sourced directly from its nationwide network of farmers and community enterprises, inviting shoppers to discover fresh produce and regional specialties from across Thailand. Highlights include E-Dor longan and dried longan from the Ban Lam Chang Agricultural Products and Development Corporation in Lamphun, organic vegetable and fruit juices from Samranjai Organics Farm, Cavendish bananas from Soeng Sang District, Nakhon Ratchasima, frozen sun-dried seafood from Phetchaburi, premium Thai Wagyu beef under the N.Nuea brand from a network of quality cattle farmers, frozen snakeskin gourami, frozen catfish, and snakeskin gourami chili paste from farmers in Ratchaburi, as well as shallots and garlic from Sisaket. Visitors can also meet farmers and producers from across the country and support quality local products directly at all eight GO WHOLESALE booths, located on the 3rd Floor, EDEN Zone.
Support local farmers and community entrepreneurs while discovering the finest regional products from Jingjai Farmers’ Market at the Three Seasons Garden (EDEN 1) and Krua Lom Wong (EDEN 2) zones. Visitors can also explore brands from the TOPS TONGTIN program at Beacon 2, as well as the GO Wholesale exhibition on the 3rd Floor, EDEN Zone, during “Jingjai Ma Ha…Nakhon” 13th Edition running from today through 19 July 2026, 10:00 a.m. – 9:00 p.m., at CentralWorld
Bangkok, 2 July 2026 – TOPS, under Central Retail, in collaboration with the Embassy of the United States of America in Thailand and the United States Department of Agriculture (USDA) in Thailand invites Thai consumers to celebrate U.S. Independence Day through “Discover USA: The United Food of America”, the campaign brings together authentic flavors, premium ingredients, and signature products from five regions across the United States in one destination. Featuring more than 1,200 Made-in-USA products, the campaign showcases iconic regional specialties from across the country, ranging from premium ingredients and classic American dishes to well-loved grocery brands that reflect the richness of American food and culture. Customers can embark on a culinary journey through the West, Northwest, Midwest, Northeast, and Southern United States, reinforcing TOPS’ position as the Food Discovery Destination, where authentic flavors from around the world come together under one roof. Embark on this culinary journey from today until 7 July 2026 at participating TOPS and TOPS FOOD HALL stores, as well as TOPS ONLINE.
The opening ceremony was presided over by Mrs. Elizabeth J. Konick, Deputy Chief of Mission at the U.S. Embassy in Thailand. Also attending the event were Mr. Adam M. Branson, Regional Agricultural Counselor to Thailand, Myanmar, and Laos; Dr. Maria Rakhovskaya, and Mr. Victorino “Mayo” Floro IV, Regional Agricultural Attachés to Thailand, Myanmar, and Laos; and Mrs. Nongnuth Phetcharatana, Thailand Trade Representative.
Representing Central Food Retail, led by Mr. Thanawat Jirajariyavej, Managing Director, Central Food Retail under Central Retail; Mrs. Sujita Phengoun, Chief Operating Officer of Central Food Retail under Central Retail; and Mr. Chakkit Chatupanyachotikul, Head of Marketing, Public Relations & CSV of Central Food Retail under Central Retail, warmly welcomed the distinguished guests.
Get ready to embark on an immersive culinary road trip across America, discovering the unique flavors, iconic dishes, and local food culture that define each region, from the East Coast to the West Coast, all in one place.
West Coast Favorites – Experience the charm of the West Coast, rich in diverse food culture and California lifestyle through premium products and ingredients such as Ligo Raisins, naturally sweet Thompson seedless raisins, and Stouffer’s Mac & Cheese, America’s beloved comfort food featuring rich, golden-yellow, gooey cheese for a satisfying, well-rounded flavor in every bite, making every meal even more special.
Northwest Fresh & Snack Delights – Discover the freshness of the Pacific Northwest with premium produce and popular snacks, including Cosmic Crisp apples, known for their crisp texture and sweet flavor, and Kettle Sea Salt & Vinegar Potato Chips, kettle-cooked to deliver bold flavor and satisfying crunch.
Midwest Premium Classics – Enjoy classic Midwestern favorites with premium ingredients such as USA Prime Chuck, richly marbled prime beef renowned for its tenderness; Smucker’s Strawberry Jam made with real fruit; LaCroix Sparkling Water in Passionfruit flavor, offering refreshing natural fruit aroma with zero sugar; and Pop Secret Sweet & Crunchy Caramel Popcorn, bringing the authentic American movie-theater snacking experience.
Northeast Iconic Flavors – Discover timeless favorites from the Northeast through iconic brands, including McCormick Black Peppercorn Grinder for freshly ground pepper with every twist, the popular Ocean Spray Cranberry Juice, and America Best Cheese Balls Snacks, made with real cheese to deliver a rich, crunchy, and melt-in-your-mouth texture for a satisfying, unmistakably American bite that is oven-baked to standard, clean, safe, and completely oil-free.
Southern Comfort Favorites – Savor the comforting flavors and the charm of the American South, renowned for its bold tastes and unique food culture, through Lunchitas American Flavor Sandwich Processed Cheese 16 Slices, featuring a smooth texture and excellent melting quality—perfect for classic American burgers and hot sandwiches.
To further elevate the “Discover USA: The United Food of America” experience, TOPS is also hosting a special American Food Festival at TOPS FOOD HALL, Central Chidlom, where shoppers can enjoy a curated selection of signature dishes and regional flavors from across the United States. The festival will run throughout the campaign period, from today until 7 July 2026.
Discover a world of culinary delights and embark on a journey into American culture at “Discover USA: The United Food of America,” running from today until 7 July 2026 at participating TOPS and TOPS FOOD HALL stores, as well as TOPS ONLINE. For more information, visit www.TOPS.co.th, follow Facebook: TOPSThailand, or add LINE Official: @TOPSThailand.
TOPS, under Central Retail, proudly presents “TOPS of Beauty by LOOKS,” bringing exclusive top-tier brands and partners across skincare, makeup, haircare, body care, and wellness altogether in one vibrant destination. This extravaganza has completely transformed the space into an immersive beauty wonderland, offering consumers the ultimate experiential shopping experience.
The grand opening was attended by esteemed guests, including Ms. Pakwimol Satawedin Head of Retail Operations – LOOKS of Central Food Retail under Central Retail; Ms. Kannicha Tangrattana, District director Large Format of Central Food Retail under Central Retail; Ms. Pim-Orn Panapruksachart, Head of Looks of Central Food Retail under Central Retail.
Joining them on stage for an exclusive commemorative photo session were distinguished business partners, Mr. Komate Varagornsittichai, Chief Commercial Officer of S.C. Sereechai Beauty Co., Ltd., alongside celebrated actress and trendsetter Orm-Kornnaphat Sethratanapong.
Enhancing the excitement, “TOPS of Beauty by LOOKS” hosted exclusive activities with top celebrities and artists. A star-studded lineup took turns bringing vibrant energy throughout the week, featuring names such as TeeTee & Por, Tutor & Yim, Copper & Fifa, Sea Tawinan, Max & Nat, Kongthap Peak, Bever & Tonliew, Ohm Thipakorn, Krit & Phop, James Supamongkon, Job & Nice, Latte & Kim, Up Poompat, Billy Patchanon, Film Thanapat, North & Otto, Zee & NuNew, Ngern & Oat, Pearl & Peak, Fourth Nattawat, Wave Thanaphat, Pie & Golf, Yin Anan, War Wanarat, and Tle & FirstOne. Fans and attendees enjoyed exclusive up-close moments and special activities straight from the stars.
This year’s showcase highlighted beauty items and emerging viral must-haves from Korea, Japan, and leading global brands. It featured well-known brand Lolane alongside OLAY, Bifesta, Jergens, Vaseline, L’Oréal, Dove, Sensodyne, EXTRA CARE, FATION, Oral-B, Head & Sholders , Mise en Scène, Marvis, TSUBAKI, and Luvum. Enjoy shopping at the event with this special promotion for The 1 members! Receive a FREE THB 100 TOPS Gift Voucher with every THB 800 spent on health and beauty products in a single receipt. Plus, spend THB 1,500 or more per receipt to receive a FREE Lucky Bag worth THB 500 (limited stock available).
Get ready to take your beauty game to the next level. Shop cult-favourite products, stay ahead of the hottest beauty trends, and enjoy exclusive up-close moments with your favourite artists and actors at “TOPS of Beauty by LOOKS,” taking place from today until –30 June 2026 at Promotion Area B, 1st Floor, Central WestGate. For more information, visit www.TOPS.co.th, follow Facebook: TOPSThailand, or add LINE Official: @TOPSThailand
